Bain analysis 1 market by consumer nationality highlights many new chinese consumers, mostly. And beyond claudia darpizio, federica is the coauthor of bain luxury study, one. She is the lead author of the bain luxury study, one of the most cited sources of market information in the luxury industry. That slower pace is, however, more sustainable, and it reflects the new normal for lux. New market dynamics club essec luxe paris december 1st. Milan, 14thjanuary 2014 in collaboration with powered by. Bric countries, namely brazil, russia, india and china by 2014 accounted for 30% of worldwide consumption of luxury brands. As part of our annual altagammamckinsey digital luxury experience observatory 1 the july 2015 altagammamckinsey digital luxury experience observatory analyzed the omnichannel decision journeys of about 7,000 luxury shoppers across eight geographies, four product categories, and three price points. Digital luxury experience 20, available at digitalluxuryexperience. China luxury market posted negative growth for nd2 year in a row global luxury spending reached over 250 billion euros in 2015, an increase of % form 2014. That slower pace is, however, more sustainable, and.
Luxury goods worldwide market study fallwinter 2014. Retail and consumer perspectives 2014 digital luxury exhibit 1 of 2. A unique perspective on the omnichannel global luxury. While the story contains some cautions, a quick scan of the headline and. Bain predicted total revenue from the personal luxury goods industry which includes watches, jewellery, clothes, shoes and leather goods to reach 223. According to a 20 report by wealthinsight, hong kong had the 8th highest population of millionaires of any city in the world, more than singapore and shanghai but fewer than tokyo, beijing or osaka. The luxury markets are analysed by looking at demand and supply with specific indepth analysis and forecasts on consumption, consumer. Pdf analysing the personal luxury goods market in india.
Millennials in the report were defined as 2034 years old, born between 1983 and 1997 sources. Trend continued and amplified from 2014 new trend in 2015. Chinas stayathome shoppers propel luxury sales bain consultancy bain and italian manufacturers association altagammas report, which. Altagamma 2015 worldwide markets monitor claudia darpizio milan. The findings reveal how seven luxury consumer segments are creating new opportunities in the market. Luxury should continue to prosper in 2018 according to.
Global luxury goods sales growth to stabilise in 2015 bain. Every year the foundation releases eight researches conducted in partnership with some of the most prestigious international partners. Estimated value n china sales o ersnal luxury goods rse signiiantly t 20 illion euros in 201 7 reresenting a 15%. Olivier abtan, 2014an economic times article in 2007 quoted industry.
Fondazione altagamma is led by andrea illy, who was named chairman in 20. Global luxury goods worldwide market study 9th edition. Luxury goods worldwide mar 2011 ds worldwide market study, 2011. That represents % growth over 2014 at current exchange rates, while real growth at constant exchange rates has eased to only 1% to 2%. The research for this report encompassed more than 300 luxury and affordable luxury brands in the following 12 categories. This new report2 demonstrates the continuity of such growth and job creation contribution. Luxury market 2 spotlight on china retail issue 7 luxury market 2 exhibit 1. She is also the lead author of bain luxury study, one of the most cited sources of. The bain report expects annual sales of personal luxury goods, which include highend fashion, handbags and jewelry, to total 280 billion to 290 billion by 2020. Global personal luxury goods sales, 20142016 source. The study went on to report that respondents were investing heavily in ecommerce, crm, and display advertising. Integration of findings within bain luxury study on market size and trends consumer research bain point of view. Mckinsey altagamma digital luxury experience 2015 edition. Driving the growth of the luxury goods market are the emerging middle.
Luxury goods market will return to growth in 2017, bain. The 2014 luxury interactive benchmarking study by wbresearch found that 97% of luxury advertisers were planning to increase their digital spending in 2014. The general outlook for luxury spending continues to be positive. Chinese luxury spending globally also enjoyed strong growth and represented 32% of the global luxury market in 2017 note.339 273 1252 247 144 344 516 750 1067 939 1556 489 79 311 535 342 484 903 221 341 410 896 683 1157 768 191 753 1243 168 1290 100